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Exploring Strategy Gerry Johnson

Exploring Strategy par Gerry Johnson

Exploring Strategy Gerry Johnson

€31.00
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Épuisé
Très bon état

Résumé

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Exploring Strategy Résumé

Exploring Strategy: Text Only Gerry Johnson

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

À propos de Gerry Johnson

Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management, Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford, Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School, Duncan Angwin is Professor of Strategic Management at Lancaster University, Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.

Sommaire

Chapter 1: Introducing Strategy Chapter 2: Macro Environmental Analysis Chapter 3: Industry and Sector Analysis Chapter 4: Resources and Capabilities Chapter 5: Stakeholders and Governance Chapter 6: History and Culture Chapter 7: Business Strategy and models Chapter 8: Corporate Strategy and Diversification Chapter 9: International Strategy Chapter 10: Entrepreneurship and Innovation Chapter 11: Mergers, Acquisitions and Alliances Chapter 12: Strategy in Action Chapter 13: Strategy Development Processes Chapter 14: Organizing and Strategy Chapter 15: Leadership and Strategic Change Chapter 16: The Practice of Strategy

Informations supplémentaires

GOR008288494
9781292145174
129214517X
Exploring Strategy: Text Only Gerry Johnson
Gerry Johnson
Occasion - Très bon état
Broché
Pearson Education Limited
20170104
588
N/A
La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Il s'agit d'un livre d'occasion - par conséquent, il a été lu par quelqu'un d'autre et il présente des signes d'usure et d'utilisation antérieure. Dans l'ensemble, nous nous attendons à ce qu'il soit en très bon état, mais si vous n'êtes pas entièrement satisfait, veuillez prendre contact avec nous.