50 Management Ideas You Really Need to Know Edward Russell-Walling

Name: 50 Management Ideas You Really Need to Know par Edward Russell-Walling
SKU: 9781847240095
Price: 6.00 EUR
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50 Management Ideas You Really Need to Know Edward Russell-Walling

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Série50 Ideas You Really Need to Know series

Résumé

An accessible introduction to the central ideas of business and management.

50 Management Ideas You Really Need to Know Résumé

50 Management Ideas You Really Need to Know Edward Russell-Walling

The essential management guide.

50 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world.

À propos de Edward Russell-Walling

Edward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, including The Times, the New Statesman and the Financial Times.

Sommaire

Adhocracy. Balanced scorecard. Benchmarking. Blue ocean strategy. Boston matrix. Brand. BPR. Channel management. Core competence. Corporate governance. Corporate social responsibility. Corporate strategy. Costs of complexity. Customer relationship management. Decentralization. Diversification. The 80:20 principle. Empowerment. Entrepreneurship. Experience curve. The five forces of competition. The four Ps. Globalization. Innovation. Japanese management. The knowledge economy. Leadership. Lean manufacturing. The learning organization. The long tail. Loyalty. Management by objectives. Market segmentation. Mergers and acquisitions. Organizational excellence. Outsourcing. Project management. Scientific management. Six Sigma. Stakeholders. Strategic alliances. Supply chain management. Systems thinking. Theories X & Y. The tipping point. Total quality management. Value chain. War and strategy. Web 2.0. What business are you really in?

Informations supplémentaires

Sku

GOR002006820

ISBN 13

9781847240095

ISBN 10

1847240097

Titre

50 Management Ideas You Really Need to Know Edward Russell-Walling

Auteur

Edward Russell-Walling

Série

50 Ideas You Really Need to Know series

État

Occasion - Très bon état

Relié

Éditeur

Quercus Publishing

Année de publication

2008-04-03

Nombre de pages

208

Prix

N/A

Note de couverture

La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.

Note

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