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Export Practice and Management Alan E Branch

Export Practice and Management par Alan E Branch

Export Practice and Management Alan E Branch


€11.50
État - Très bon état
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Résumé

This edition of the text formerly titled Elements of Export Practice covers recent developments in the field, including multi-modalism, the Single European Market, implications of the new Eastern European market, export finance, Electronic Data Interchange and international distribution strategy.

Export Practice and Management Résumé

Export Practice and Management Alan E Branch

Export Practice and Management is the third edition of Alan Branch's Elements of Export Practice. The new title reflects the increased emphasis on management and strategy, a re-orientation which is seen to be appropriate in this period of unprecedented change in the international trade industry. This edition covers current developments, including multi-modalism, the Single European Market, implications of the new Eastern European market, export finance, containerization, Electronic Data Interchange and international distribution strategy. This book should be of interest to undergraduate students of export management, shipping, commerce, international trade and marketing; also students taking relevant professional exams and practising managers. An ELBS/LPBB edition is available.

Sommaire

International trade. The export and shipping office. Characteristics of international transport modes. Characteristics of transport modes. Multi-modalism. Freight rates. Export cargo packaging, stowage and marking. Export customs practice. Cargo insurance. Credit insurance. Export finance. Transport distribution analysis. Export documentation. Processing the export order. Electronic data interchange. Export facilitation organizations. The role of specialists. Single market entity. International physical distribution strategy and management overview. Appendices: further recommended textbook reading; addresses of UK organizations involved in aiding export development; publications available to help the UK exporter; shipping and international trade terms and abbreviations; export documents.

Informations supplémentaires

GOR003653053
9780412415302
0412415305
Export Practice and Management Alan E Branch
Occasion - Très bon état
Broché
Chapman and Hall
19930101
456
N/A
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