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Married to the Mouse Richard E. Foglesong

Married to the Mouse By Richard E. Foglesong

Married to the Mouse by Richard E. Foglesong


$14.90
Condition - Very Good
Only 1 left

Summary

Joined together in an extraordinarily close relationship, Walt Disney World and Orlando, Florida, have become the world's most popular tourist destination. This title traces the history of this marriage and tells the story of Disney's use and abuse of unparalleled governmental powers.

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Married to the Mouse Summary

Married to the Mouse: Walt Disney World and Orlando by Richard E. Foglesong

Joined together in an economic development marriage, Walt Disney World and Orlando, Florida, have become the world's most popular tourist destination. This intriguing book traces the evolution of the relationship between the Disney Co. and the surrounding community since it began in the 1960s. Like most close relationships, the Disney-Orlando union has involved conflict and compromise. Richard Foglesong shows that this evolving relationship validates the adage: whom you marry affects what you may become.

Foglesong explains how Orlando leaders seduced the Disney Co. with big road projects, how the Disney Co. shielded its property from government regulation, and how the company has used the governmental powers it acquired. In short, Disney World has become a Vatican with Mouse ears, the author declares.

In a balanced and thorough analysis of the Disney-Orlando story, Foglesong offers a critical account of how Disney has used - and also abused - its governmental immunities from the beginning of Disney World to the present under chairman Michael Eisner. Orlando's experience with its biggest local employer raises broad questions about urban development policy. Can local leaders resist the demands of global corporations? Do privatization and deregulation offer a viable strategy for economic development? And is it possible to escape the weight of previous economic development decisions that seem to lock in, for example, more tourism and low wages, while locking out other opportunities?

Married to the Mouse Reviews

One of the book's greatest strengths is its rich detail about how a notoriously secretive company goes to great lengths to preserve its image as the home of the Magic Kingdom. Alecia Swasy, New York Times Here is a book that will change the way that you look at the Mouse. Not only does ol' Mickey have fuzzy ears and a cute, squeaky voice, but sharp teeth and claws too. Catherine Collins, co-author of Celebration, U.S.A.: Living in Disney's Brave New World The most readable book on a planning topic since Joel Garreau's Edge City... a richly textured narrative. Planning Magazine

About Richard E. Foglesong

Richard E. Foglesong is professor of politics at Rollins College.

Additional information

CIN0300098286VG
9780300098280
0300098286
Married to the Mouse: Walt Disney World and Orlando by Richard E. Foglesong
Used - Very Good
Paperback
Yale University Press
20030410
274
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Married to the Mouse