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Catering Management Nancy Loman Scanlon

Catering Management By Nancy Loman Scanlon

Catering Management by Nancy Loman Scanlon


$10.39
Condition - Good
Only 1 left

Summary

With information on computerized menu design and pricing, new business development, and market analysis, this new edition includes trends in cuisine and meal concepts, marketing techniques to assist the caterer with home replacement food business, and new service concepts for special events.

Catering Management Summary

Catering Management by Nancy Loman Scanlon

Catering is the business of providing food (and at times, service) for events, and is currently an area of growth worldwide; driven by an increase in the number of higher-income households and the aging population. In addition, the expansion of the catering market into grocery and convenience stores has dramatically changed the availability of prepared foods for social and business functions. This expanded market of caterers needs updated information on menu design and pricing, new business development, and market analysis. Included in this new edition is information about menu design using computer software programs, the latest trends in cuisine and meal concepts, marketing techniques to assist the caterer with home replacement food business, and new service concepts for special events.

Table of Contents

Historical Banqueting.; Styles of Catering Operations.; Catering Foodservice Development.; Catering Menu Program.; Catering Menu Pricing and Controls.; Catering Menu Design.; Catering Beverage Management.; Food and Beverage Operational Controls.; Catering Computer Management.; Managing Catering Employees.; Managing Quality Standards.; Managing Catering Equipment.; Catering Marketing.; Bibliography.; Index.

Additional information

GOR009047160
9780471333272
0471333271
Catering Management by Nancy Loman Scanlon
Used - Good
Hardback
John Wiley and Sons Ltd
2000-05-29
256
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

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