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Managerial Economics & Business Strategy Michael R. Baye

Managerial Economics & Business Strategy By Michael R. Baye

Managerial Economics & Business Strategy by Michael R. Baye


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Summary

Provides students with the tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. This work presents real-world examples, frontier research, as well as a balanced coverage of traditional and modern microeconomic tools. It also includes a number of class-tested features.

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Managerial Economics & Business Strategy Summary

Managerial Economics & Business Strategy by Michael R. Baye

Baye's Managerial Economics and Business Strategy remains the best-selling managerial economics textbook. It was the first textbook to provide students with the tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. Baye is known for his real-world examples, frontier research, inclusion of modern topics not found in other managerial books, as well as balanced coverage of traditional and modern microeconomic tools. The Sixth Edition retains all of these signature features, and it includes a number of new class-tested features. These include enhanced pedagogical features such as learning objectives, new and updated business applications, additional end-of-chapter problems, better prose, and updated data. Additionally, the Time Warner Case, introduced last edition, is strengthened in the Sixth Edition with detailed teaching notes and nine additional end-of-case problems.

About Michael R. Baye

Michael R. Baye. University of Indiana

Table of Contents

Chapter 1: The Fundamentals of Managerial Economics Chapter 2: Market Forces: Demand and Supply Chapter 3: Quantitative Demand Analysis Chapter 4: The Theory of Individual Behavior Chapter 5: The Production Process and Costs Chapter 6: The Organization of the Firm Chapter 7: The Nature of Industry Chapter 8: Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets Chapter 9: Basic Oligopoly Models Chapter 10: Game Theory: Inside Oligopoly Chapter 11: Pricing Strategies for Firms with Market Power Chapter 12: The Economics of Information Chapter 13: Advanced Topics in Business Strategy Chapter 14: A Manager's Guide to Government in the MarketplaceCase Study: Challenges at Time Warner: A Case Study in Business Strategy

Additional information

CIN0073375683G
9780073375687
0073375683
Managerial Economics & Business Strategy by Michael R. Baye
Used - Good
Hardback
McGraw-Hill Education - Europe
2007-10-09
656
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

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