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The Rhetorical Power of Popular Culture Deanna D. Sellnow

The Rhetorical Power of Popular Culture By Deanna D. Sellnow

The Rhetorical Power of Popular Culture by Deanna D. Sellnow

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Summary

This book is a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful roles TV programs, advertisements, music, comics, and movies play in persuading us on what to believe and how to behave.

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The Rhetorical Power of Popular Culture Summary

The Rhetorical Power of Popular Culture: Considering Mediated Texts by Deanna D. Sellnow

Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism?

The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition's easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work.

The Rhetorical Power of Popular Culture Reviews

Sellnow's The Rhetorical Power of Popular Culture engages writers in complex critiques of popular culture and beyond. Above all, Sellnow orients writers towards establishing robust lines of inquiry while reminding us that these are situated processes that occur in specific contexts and communities of practice, constantly mediated by a variety of mediums.

-- Mandy Macklin

About Deanna D. Sellnow

Deanna D. Sellnow is a professor of strategic communication in the Nicholson School of Communication and Media at the University of Central Florida. She conducts research in two major areas. The first focuses on strategic instructional communication in a variety of contexts including both in-person and online classrooms, as well as risk, crisis, and health communication contexts. The second focuses on rhetorical studies of popular culture (ranging from music to advertisements to television programs and feature films). She has conducted funded research for the World Health Organization (WHO), the U.S. Geological Survey (USGS), the U.S. Department of Agriculture (USDA), the U.S. Department of Homeland Security (DHS), the National Oceanic and Atmospheric Administration (NOAA), and the U.S. Centers for Disease Control and Prevention (CDC). Her work is published in refereed national and international journals, as well as several books. She has presented her work across the United States and in many countries around the world, including Canada, China, Denmark, Egypt, England, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Senegal, Singapore, Spain, Sweden, Turkiye, and Vietnam. She and her husband, Tim, have a daughter (Debbie) and son-in-law (Scott), son (Rick) and daughter-in-law (Sarah), and three grandchildren (Lincoln, Emmett, and Rosemary).

Table of Contents

Preface Acknowledgments CHAPTER 1. WHAT IS POPULAR CULTURE AND WHY STUDY IT? What Is Popular Culture? What Are Popular Culture Texts? Why Study Popular Culture? Conducting Rhetorical Analyses of Popular Culture Texts Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 2. EXPANDING THE RHETORICAL TRADITION The Nature of Rhetoric and Rhetorical Criticism Evolution of the Rhetorical Tradition The Neo-Aristotelian Approach to Rhetorical Criticism New (Contemporary and Postmodern) Rhetorical Approaches Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 3. A NARRATIVE PERSPECTIVE Narration Narrative Rationality Conducting a Narrative Analysis Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 4. A DRAMATISTIC PERSPECTIVE The Dramatistic Life Cycle Cluster Analysis The Pentad Conducting a Dramatistic Analysis Sample Student Essays Summary Challenge Suggested Readings References CHAPTER 5. A SYMBOLIC CONVERGENCE PERSPECTIVE Fantasy Theme Analysis Rhetorical Visions, Master Analogues, and Life Cycles Conducting a Symbolic Convergence Analysis Sample Analysis Sample Student Essays Summary Challenge Suggested Readings References CHAPTER 6. A NEO-MARXIST PERSPECTIVE Ideology and Hegemony Materialism and Economic Metaphors Sites of Struggle Conducting a Neo-Marxist Analysis Sample Student Essays Summary Challenge Suggested Readings References CHAPTER 7. FEMINIST PERSPECTIVES Hegemony Sites of Struggle Waves of Feminism Feminist Perspectives Conducting a Feminist Analysis Sample Student Essays Summary Challenge Suggested Readings References CHAPTER 8. A MUSIC PERSPECTIVE: THE ILLUSION OF LIFE Music as Rhetoric The Illusion of Life Conducting an Illusion of Life Analysis Sample Student Essays Summary Challenge Suggested Readings References CHAPTER 9. VISUAL PERSPECTIVES History and Nature of Visual Communication Visual Theory Perspectives Visual Pleasure Theory Conducting a Visual Pleasure Analysis Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 10. MEDIA-CENTERED PERSPECTIVES Media Ecology Theory Media Logic Social Learning Theory Parasocial Relationship Theory Cultivation Theory Conducting an Analysis Using a Media-Centered Perspective Sample Student Essay Summary Challenge Suggested Readings References Appendix. Writing a Popular Culture Rhetorical Essay Glossary Index About the Author

Additional information

CIN1506315216G
9781506315218
1506315216
The Rhetorical Power of Popular Culture: Considering Mediated Texts by Deanna D. Sellnow
Deanna D. Sellnow
Used - Good
Paperback
SAGE Publications Inc
2017-05-11
344
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

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