Name: How to Conduct Surveys By Arlene G. Fink
SKU: 9781412914239
Price: 8.28 USD
Availability: InStock

How to Conduct Surveys Summary

How to Conduct Surveys: A Step-by-Step Guide by Arlene G. Fink

This ever-popular book continues to offer readers a practical, step-by-step guide to organizing surveys. The Third Edition:

- Includes fully-updated examples and references on such topics as computer-assisted and interactive surveys, survey data analysis techniques, sampling techniques and reporting results;

- Features new topics, such as using the Internet for surveying;

- Provides readers with links to exemplary 'surveys in practice'.

How to Conduct Surveys Reviews

"This book presents a thoughtful, succinct overview of survey research methods. The author's extensive experience in conducting survey research and in training others to do the same is reflected in the practical advice given throughout the work. It does an admirable job of presenting the basics in a generally clear, easy to read style." -- Ronald R. Powell * ScienceDirect *
"I recommend the book as a desk resource if you are considering conducting a survey in the near future or if you have to prepare a presentation on survey results." -- Rhonda Lunemann * Journal of the Society for Technical Communication *

About Arlene G. Fink

Arlene Fink (PhD) is Professor of Medicine and Public Health at the University of California, Los Angeles, and president of the Langley Research Institute. Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality. Dr. Fink has conducted scores of evaluation studies in public health, medicine, and education. She is on the faculty of UCLA's Robert Wood Johnson Clinical Scholars Program and is a scientific and evaluation advisor to UCLA's Gambling Studies and IMPACT (Improving Access, Counseling & Treatment for Californians with Prostate Cancer) programs. She consults nationally and internationally for agencies such as L'institut de Promotion del la Prevention Secondaire en Addictologie (IPPSA) in Paris, France, and Peninsula Health in Victoria, Australia. Professor Fink has taught and lectured extensively all over the world and is the author of more than 130 peer-reviewed articles and 15 textbooks.

PREFACE 1. Conducting Surveys: Everyone Is Doing It Overview What Is A Survey? When Is A Survey Best? Questionnaires And Interviews: The Heart Of The Matter Survey Types: The Friendly Competition A Survey Continuum: From Specific To General Use 2. The Survey Form: Questions, Scales, and Appearance Overview The Content Is The Message Define The Terms Select Your Information Needs Or Hypotheses Make Sure You Can Get The Information Needed Do Not Ask For Information Unless You Can Act On It Writing Questions Organizing Responses To Open-Ended Survey Items: Do You Get Any Satisfaction? Rules For Writing Closed Survey Questions Responses For Closed Questions Rating Scales 3. Getting It Together: Some Practical Concerns Overview Length Putting Questions In Order Questionnaire Format: Aesthetics and Other Concerns Branching Questions, or the Infamous "Skip" Pattern Administration The Survey is Put on Trial Guidelines for Pilot Testing Ethics, Privacy, and Confidentiality A Far Reaching World: Surveys, Language And Culture 4. Sampling Overview Sample Size and Response Rate: Who and How Many? Probability Sampling Methods Nonprobability Sampling Methods Finding the Sample How Large Should Your Sample Be? Response Rate 5. Survey Design: Environmental Control Overview Which Designs Are Available? Cross-Sectional Survey Designs Longitudinal Surveys Cohort Designs Panel Designs Comparative Group Survey Designs: Quasi- and True Experiments Other Survey Designs: Normative and Case Control 6. Analyzing and Organizing Data From Surveys Overview What Is Typical Anyway? Some Commonly Used Methods For Analyzing Survey Data Putting The Horse In Front Of The Cart: Selecting Analysis Methods Statistical Significance A Technical Interlude Data Organization or Management Creating a Code Book 7. Presenting the Survey Results Overview Reproducing The Questionnaire Using Tables Drawing Pie Diagrams Using Bar Graphs Using Line Graphs Drawing Diagrams or Pictures Writing The Results Of A Survey The Oral Presentation Computerized "Slide" Presentations Oral Versus Written Reports: A Difference in Conversation BIBLIOGRAPHY INDEX ABOUT THE AUTHOR

Additional information

Sku

CIN141291423XG

ISBN 13

9781412914239

ISBN 10

141291423X

Title

How to Conduct Surveys: A Step-by-Step Guide by Arlene G. Fink

Author

Arlene G. Fink

Condition

Used - Good

Binding type

Paperback

Publisher

SAGE Publications Inc

Year published

2005-08-03

Number of pages

120

Prizes

N/A

Cover note

Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

Note

This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

How to Conduct Surveys Arlene G. Fink

How to Conduct Surveys by Arlene G. Fink

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How to Conduct Surveys Summary

How to Conduct Surveys: A Step-by-Step Guide by Arlene G. Fink

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About Arlene G. Fink

Table of Contents

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