Books by Robert J. Waller

Barrie Gunter is Emeritus Professor at the School of Communication, Media and Sociology, University of Leicester. His latest research is concerned with the measurement of celebrity capital and fame; cognitive impact of televised news; the effects of digital brand advertising online aimed at children; developments in the psychological classification of consumers; news media and social media in the Arab world; the role of different media in the sexualisation of children; the effects of video games on violent behaviour; the nature, effects and regulation of food advertising; and predicting the box office performance on movies.