Books by Hans Hedin

Hans Hedin has a strong track record in the area of Market / Competitive Intelligence consulting. He spends most of his time advising companies on setting up and further developing their corporate intelligence programs, while being a recognized speaker and workshop leader in the field of strategic Market Intelligence. He runs Market Intelligence (MI) Programs, Scenario Analysis workshops and Intelligence Analysis training & coaching at GIA. Mr. Hedin joined Global Intelligence Alliance in 2003, having previously worked in the consulting and banking industries and in the public sector. Irmeli Hirvensalo joined GIA in 2001as an Analyst and has more recently held the positions of Senior Consultant, Director, Strategic Marketing and Director, Human Resources in the company. She has presented and lectured about Market Intelligence topics to both companies and academic students. From early on, Hirvensalo has been part of the team producing the GIA White Paper series that is very much at the core of the company s consultative approach to MI. Markko Vaarnas is the CEO and co-founder of GIA Group, founded in 1995, and has been responsible for the general management and international business development of the group since the beginning. He has steered the development of the company from the ground up to an organization with offices around the world. Vaarnas is a frequent presenter at international seminars and training events, while also leading consulting projects in Europe, USA and Asia.