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Information Design Workbook, Revised and Updated Kim Baer

Information Design Workbook, Revised and Updated By Kim Baer

Information Design Workbook, Revised and Updated by Kim Baer


15,09 £
Condition - New
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SeriesWorkbook

Summary

Information Design Workbook, Revised and Updated provides an up-to-date guide on creating visually compelling and useful graphics.

Information Design Workbook, Revised and Updated Summary

Information Design Workbook, Revised and Updated: Graphic approaches, solutions, and inspiration + 30 case studies by Kim Baer

Information Design Workbook, Revised and Updated takes a methodical, comprehensive, approach to conveying the fundamentals of effective, innovative information design.

With loads of new case studies demonstrating the latest approaches, you'll learn about the history, theory, criticism, technology and media, process, method, and practice of information design as well as learn how to create visually compelling and meaningful graphics.

Opening with a brief history followed by an instructive breakdown of the discipline, get an intimate understanding of the complexities of crafting information designto effectively improve communication both functionally and aesthetically. You'll learn every aspect of the discovery process, including how to work within your client's business structure, create a project timeline, identify and prioritize possible audiences, construct a creative brief, and explore personas (user profiles) and scenarios.

Then, explore best practices and get practical tips on creating planning documents and testing your design. An overview of key design principles-including color, type styling, structure, and graphic elements-shows you how to apply these basic tools to develop powerful information design solutions.

A wide range of case studies from premier design firms around the world illustrate how all the complex considerations and techniques outlined in the first half of the book come into play. The author critiques and explains why each design is successful in terms of formal quality (Aesthetics) and function (How does it improve communication?). The case studies include cutting edge examples of printed matter, information graphics, interactive experiences, environmental design, as well as experimental projects.

Using these principles and methods as a foundation and the real-world examples as a springboard, you can learn to execute well-crafted, functional, and aesthetically beautiful information design.

About Kim Baer

Kim Baer is principal of Los Angeles-based design studio KBDA, which she founded in 1982. The firm's client list ranges from nonprofit organizations, such as the Prostate Cancer Foundation, UCLA, and Chamber Music Los Angeles, to consumer-oriented companies, such as Nike, Nissan, and Hilton Hotels.

Additional information

NPB9781631598050
9781631598050
1631598058
Information Design Workbook, Revised and Updated: Graphic approaches, solutions, and inspiration + 30 case studies by Kim Baer
New
Paperback
Rockport Publishers Inc.
2021-11-30
240
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

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