Principles of Business Economics by Joseph Nellis
A concise, jargon-free microeconomics text that is ideal for MBA students.
Principles of Business Economics
Principles of Business Economics
Summary
This edition of this highly successful 'Principles of Business Economics' gives undergraduates, MBA students or aspiring managers a clear and concise text that covers all aspects of an introductory course in microeconomics. Core concepts are covered whilst keeping technical jargon and mathematics to a minimum.
Principles of Business Economics Summary
Table of Contents
- 1. Business economics: an overview
- 2. The analysis of consumer demand
- 3. The analysis of production costs
- 4. Analysis of the firm's supply decision
- 5. Demand, supply and price determination
- 6. Analysis of perfectly competitive markets
- 7. Analysis of monopoly markets
- 8. Analysis of monopolistically competitive markets
- 9. Oligopoly
- 10. Managerial objectives and the firm
- 11. Understanding competitive strategy
- 12. Understanding pricing strategies
- 13. Understanding the market for labour
- 14. Understanding the market for capital
- 15. Understanding the market for natural resources
- 16. Government and business
- 17. Business and economic forecasting
- 18. Business economics - a checklist for managers
Additional information
GOR003314597
9780273693062
0273693069
Principles of Business Economics by Joseph Nellis
Used - Very Good
Paperback
Pearson Education Limited
20060825
448
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us