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Pioneers of Modern Typography Herbert Spencer

Pioneers of Modern Typography By Herbert Spencer

Pioneers of Modern Typography by Herbert Spencer


£27.50
Condition - Very Good
Only 2 left

Summary

Modern typography does not have its origins in the conventional printing industry, instead, its roots are entwined with those of 20th-century painting, poetry and architecture. This text examines what led up to the new concepts in graphic design and carefully disentangles the various influences.

Pioneers of Modern Typography Summary

Pioneers of Modern Typography by Herbert Spencer

'Among all the publications about typography produced in the last few decades, Pioneers of Modern Typography can lay claim to being one of the most vital and influential.' Rick Poynor

Modern typography does not have its origins in the conventional printing industry. Its roots are entwined with those of twentieth-century painting, poetry and architecture, and it flowered quite suddenly and dramatically in the twenty years following the publication of Marinetti's Futurist manifesto in 1909. Since its first publication in 1969, and subsequent reissue in a completely revised edition, Pioneers of Modern Typography has remained the standard guide to the impact of 20th-century avant-garde movements on graphic design and typography. It is re-published now with a new Foreword by Rick Poynor in celebration of its author, the late Herbert Spencer, who was Professor of Graphic Arts at the Royal College of Art.

Herbert Spencer's text examines what led up to the new concepts in graphic design and carefully disentangles the respective influences of Futurism, Dadaism, de Stijl, Suprematism, Constructivism and the Bauhaus. His text is profusely illustrated with examples of crucial contributions to the new typography - from Apollinaire to Zwart - and the book's documentation includes biographical notes on the key figures.

Pioneers of Modern Typography Reviews

'A book which I cannot recommend strongly enough to everyone interested in the history of modern typography.' Dick Dooijes, Drukkersweekblad 'Few books are in print for 35 years. If they are it is usually with good reason. Pioneers of Modern Typography is a classic.' Charlie Sorrel, Blueprint 'First published 35 years ago, this remains an awe-inspiring collection of work that traces the roots of modern graphic design and typography through avant-garde painting, architecture, poetry, and political polemic.' Mark Sinclair, Creative Review

About Herbert Spencer

Herbert Spencer (1924-2002) was a typographer, graphic designer, teacher of graphic design, and Art Director at Lund Humphries from 1969 to 1988. He was Editor of the seminal journal Typographica (1949 to 1967) and of The Penrose Annual (1964 to 1973). His other publications included The Visible Word (the result of his research at the RCA into legibility) and The Liberated Page (an anthology of articles drawn from Typographica).

Table of Contents

Contents: New Foreword; Introduction; El Lissitzky; Theo van Doesburg; Kurt Schwitters; H.N. Werkman; Piet Zwart; Paul Schuitema; Alexander Rodchenko; Laszlo Moholy-Nagy; Herbert Bayer; Jan Tschichold; List of Illustrations; Bibliography

Additional information

GOR005394100
9780853318972
0853318972
Pioneers of Modern Typography by Herbert Spencer
Used - Very Good
Paperback
Lund Humphries Publishers Ltd
2004-01-28
160
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Pioneers of Modern Typography