This practical manual focuses on the importance of effective and systematic business planning. Using examples and case studies, it explores the fundamentals of the business plan and demonstrates how plans can be effectively presented in order to gain better results.
The Entrepreneur's Guide to Building a Better Business Plan Summary
The Entrepreneur's Guide to Building a Better Business Plan: A Step-by-step Approach by Harold J. McLaughlin
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Table of Contents
Company Organization and Product/Service Definition; Market Analysis and Market Planning: An Essential Requirement; Revenue Distribution; Allocating Income and Outgo for Maximum Profit; Competitive Data Sources and How to Evaluate Your Information; Examples of Competitive Successes and Failures; Department Plans; Financial Reports: Development and Analysis; Partnering; Nonmanufacturing Businesses; Putting It All Together: A Summary; When Your Business Plan Fails; Appendix; Bibliography; Index.
Additional information
GOR012648037
9780471552123
0471552127
The Entrepreneur's Guide to Building a Better Business Plan: A Step-by-step Approach by Harold J. McLaughlin
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