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What You See Is What You Get Alan Sugar

What You See Is What You Get By Alan Sugar

What You See Is What You Get by Alan Sugar


£3.50
New RRP £20.00
Condition - Very Good
40+ in stock

Summary

From a Hackney council estate to the House of Lords, this is the extraordinary story of one of our greatest entrepreneurs.

What You See Is What You Get Summary

What You See Is What You Get: My Autobiography by Alan Sugar

Alan Sugar was born in 1947 and brought up on a council estate in Clapton, in Hackney. As a kid he watched his dad struggle to support the family, never knowning from one week to the next if he'd have a job. It had a huge impact on him, fuelling a drive to succeed that was to earn him a sizeable personal fortune. Now he describes his amazing journey, from schoolboy enterprises like making and selling his own ginger beer to setting up his own company at nineteen; from Amstrad's groundbreaking ventures in hi-fi and computers, which made him the darling of the stock exchange, to the dark days when he nearly lost it all; from his pioneering deal with Rupert Murdoch to his boardroom battles at Tottenham Hotspur FC. He takes us into the world of The Apprentice, and describes his appointment as advisor to the government and elevation to the peerage. Like the man himself, this autobiography is forthright, funny and sometimes controversial.

About Alan Sugar

Lord Sugar is the owner of Amshold Group Ltd and the popular star of the long-running BBC series The Apprentice. Born in the East End of London, he is a self-made multi-millionaire whose entrepreneurial flair and talent for innovation saw him take his electronics company Amstrad from a one-man operation to an international market-leader. He was knighted in 2000. In 2009 the Prime Minister, Gordon Brown, appointed him as Enterprise Champion, to advise the government on small business and enterprise and he was also awarded a life peerage becoming Alan, Baron Sugar of Clapton, in the London Borough of Hackney. He is the author of two top 10 bestselling books, What You See is What You Get and The Way I See It. His latest book is Unscripted. Photographer credit: Paul Marc Mitchell

Additional information

GOR002365243
9780230749337
023074933X
What You See Is What You Get: My Autobiography by Alan Sugar
Used - Very Good
Hardback
Pan Macmillan
2010-09-30
624
Short-listed for National Book Awards Biography of the Year 2010 (UK)
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - What You See Is What You Get