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The Blue Whale Plan Phil Teasdale

The Blue Whale Plan By Phil Teasdale

The Blue Whale Plan by Phil Teasdale


$38.09
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Summary

Forget the Dragon and Unicorn myths: more interesting by far, though often overlooked, are the quiet, slow-growing Blue Whales. If you have an established business and you're now ready for serious growth, this book is for you.

The Blue Whale Plan Summary

The Blue Whale Plan: The long-gestation, high-stability business growth strategy by Phil Teasdale

Could your 'small' business be a Blue Whale just waiting to break the water?

Whether you're in your third week or third decade of business, no matter what your current turnover is or what life stage you're at, it's never too late to re-evaluate your goals and your ambitions. But if you're ready to grow your business after several years of trading, you might find that most of the advice and support out there is aimed at new start-ups.

Phil Teasdale took the decision to transform his own company 20 years ago, and since then he's been helping other established businesses grow and transform with the help of his innovative, practical Blue Whale Plan.
Swimming with Blue Whales will change both you and your business - this is your invitation to become part of the pod.

A successful small business owner himself, Phil Teasdale has spent the last 20 years working with over 6,000 small businesses in the UK, US and Australia, identifying and developing growth opportunities.

Recognising that most small businesses and small business owners do not fit the traditional myth of the high-growth start-up 'unicorn', he is much more interested in working with 'blue whales': businesses with a longer gestation, who choose a different, more sustainable route to growth.

About Phil Teasdale

A successful small business owner himself, Phil Teasdale has spent the last 20 years working with over 6,000 small businesses in the UK, US and Australia, identifying and developing growth opportunities. Recognising that most small businesses and small business owners do not fit the traditional myth of the high-growth start-up 'unicorn', he is much more interested in working with 'blue whales': businesses with a longer gestation, who choose a different, more sustainable route to growth. Author location: Middlesbrough, UK

Table of Contents

Table of Contents

1. Why the Blue Whale - What is the importance of the Blue Whale, who am I and why did I come up with this idea?

2. The Baleen - Sorting and sifting through the current business and its opportunities - considering a filtration of current data and its uses.

3. The Ventral Pleats - Expanding the reach and the opportunities of the current business: where is the development and focus going to be?

4. The Gestation - How long has it taken you to get here and why? How long until we get to an implementable plan?

5. The Dorsal Fin - Breaking the water - how do we get people to buy into the ideas and the development - internally and externally?

6. The Dorsal Ridge - It may not be a rollercoaster but there are still many humps along the way: how do we make the most of the ridge?

7. The Tail Fluke - Propulsion - using all we have as a Blue Whale business to propel us on our journey forwards in the fastest way possible.

8. The Blow Hole - How do we tell the world and make the most of our size, experience and story?

9. The Eye - Watching out for the icebergs: how do we make sure the change of the seasons does not affect our progress?

10. The Size - Managing growth and growth expectations, internally and externally

11. The Pectoral Fins - Examples of businesses that have been on this Blue Whale journey and how they achieved Blue Whale status.

12. The Rescue Mission - Blue Whale companies, like the Blue Whale itself, can move toward extinction without the nurturing purpose of support: what ballast and support do we need as individuals to stay afloat?

Additional information

NGR9781788603645
9781788603645
1788603648
The Blue Whale Plan: The long-gestation, high-stability business growth strategy by Phil Teasdale
New
Paperback
Practical Inspiration Publishing
2023-12-05
206
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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Customer Reviews - The Blue Whale Plan