The One Minute Manager introduced three secrets of management: One Minute Goal-Setting, One Minute Praisings and One Minute Reprimands. Now told in Ken Blanchard's signature breezy style, this business parable - the fourth secret of the One Minute Manager - presents a concept that, implemented properly, is one of the most powerful actions for improving company and employee morale. Step by step, Blanchard teaches readers how to accept responsibility for their errors and to deal with the cause of the damage while maintaining their integrity.