Essence of Business Economics by Joseph Nellis
Seeks to introduce students, managers and trainee managers to the esssence of business economics; to those concepts, theories and ideas which form the economist's tool kit.
Essence of Business Economics
Summary
Seeks to introduce students, managers and trainee managers to the essence of business economics; to those concepts, theories and ideas which form the economist's tool kit.
Essence of Business Economics Summary
Table of Contents
1. The Essence of Business Economics: An Overview 2. The Analysis of Consumer Demand 3. The Analysis of Production Costs 4. The Competitive Environment 5. Managerial Objectives of the Firm 6. Understanding Pricing Strategies 7. Investment Appraisal 8. Understanding the Labour Market 9. Government and Business 10. Business and Economic Forecasting 11. Business Economics: A Check List for Managers Appendix: Sources of Business Economics Data for Managers References for Further Reading
Additional information
GOR001262614
9780135731307
0135731305
Essence of Business Economics by Joseph Nellis
Used - Very Good
Paperback
Pearson Education (US)
1997-05-30
240
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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