What Made You Think of That?: Thinking Differently in Business by Gary Bertwistle
A practical book on how to come up with bright ideas and answers to problems and issues that arise in both work and play.
What Made You Think of That?
Summary
A simple, easy-to-understand and practical guide to unlocking your own great ideas and those great ideas lurking in the people or company around you. It provides you with a true understanding of how imagination and creativity works.
What Made You Think of That? Summary
About Gary Bertwistle
Gary Bertwistle is the author of Who Stole My Mojo? (Allen + Unwin 2008). He began his career loading and unloading trucks for a department store chain in Fortitude Valley in Brisbane. After four years in retail department stores Gary moved into his first marketing role with Westfield Shopping Centres working for Frank Lowy and John Saunders. Gary then moved into the radio industry and spent almost ten years with Australia's largest radio network, Austereo. During his last three years at Austereo he was the Group General Manager for Promotions and Marketing. In 1997, Gary founded Blue Moon Creative and has been working on the speaking circuit, talking to audiences about creative thinking, innovation, problem solving, branding, performance and learning.
Additional information
GOR010717687
9781741759990
1741759994
What Made You Think of That?: Thinking Differently in Business by Gary Bertwistle
Used - Very Good
Paperback
Allen & Unwin
20090701
192
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us