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Selective Exposure To Communication Dolf Zillmann

Selective Exposure To Communication By Dolf Zillmann

Selective Exposure To Communication by Dolf Zillmann


$98.19
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Selective Exposure To Communication Summary

Selective Exposure To Communication by Dolf Zillmann

First published in 1985. Routledge is an imprint of Taylor & Francis, an informa company.

Selective Exposure To Communication Reviews

...a healthy corrective to much of the current research on television....work reported in this volume is refreshing and stimulating. It reminds us that watching television is a behavior that we ought to be able to understand using our tools as behavioral scientists, just as we might attempt to understand any other sort of behavior.
-Contemporary Psychology

...a useful resource for scholars interested in psychological aspects of contact with mass media, theories of audience behavior, and the measurement of exposure.
-Journal of Communication

Additional information

NLS9780415515757
9780415515757
0415515750
Selective Exposure To Communication by Dolf Zillmann
New
Paperback
Taylor & Francis Ltd
2011-12-12
264
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

Customer Reviews - Selective Exposure To Communication