How many pieces of paper land on your desk each day, or emails in your inbox? Your readers the people you communicate with at work are no different. So how can you make your communication stand out from the pile and get the job done? Whether you re crafting a short and sweet email or bidding for a crucial project, Business Writing For Dummies is the only guide you need. Inside you ll find: * The basic principles of how to write well * How to avoid the common pitfalls that immediately turn a reader off * Crucial tips for self-editing and revision techniques to heighten your impact * Lots of practical advice and examples covering a range of different types of communication, including emails, letters, major business documents such as reports and proposals, promotional materials, web copy and blogs - even tweets * The global touch - understand the key differences in written communication around the world, and how to tailor your writing for international audiences