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The Business Environment Ian Worthington

The Business Environment von Ian Worthington

The Business Environment Ian Worthington


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Zusammenfassung

'The Business Environment' examines the external influences on business organisations. Designed specifically for students taking a first module on a business or business-related degree, HND, MBA or professional course, it presents appropriate frameworks and encourages the exploration of their applications via relevant case studies.

The Business Environment Zusammenfassung

The Business Environment Ian Worthington

"The Business Environment" examines the external influences on business organisations. It is designed specifically for students taking a first module on a business or business-related degree, HND, MBA or professional course. "'The Business Environment "is used as the cornerstone book for our business module. It is an ideal reference text that sympathetically introduces students to the business environment. It is useful not only for those who have some knowledge of business but also for those new to the subject, and can be used throughout their three years of study.' Jane A K Silver, Senior Lecturer in International Business and Strategy, University of Salford 'A very readable text that presents appropriate frameworks and encourages the exploration of their applications via relevant case studies' Rob Thomas, Principal Lecturer in Business Environment, University of Portsmouth

Inhaltsverzeichnis

I. INTRODUCTION 1. Business organisations: the internal environment 2. Business organisations: the external environment II. CONTEXTS 1. The political environment 2. The macroeconomic environment 3. People, technology and natural resources 4. The legal environment III. FIRMS 1. Legal structures 2. Size structure of firms 3. Industrial structure 4. Government and business IV. MARKETS 1. The market business 2. Market structure 3. International structures 4. Governments and markets V. ISSUES 1. The technical environment: e-business 2. Corporate responsibility and the environment 3. Monitoring change Glossary Index

Zusätzliche Informationen

GOR001274973
9780273678274
0273678272
The Business Environment Ian Worthington
Gebraucht - Sehr Gut
Broschiert
Pearson Education Limited
2003-01-17
536
N/A
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