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The John Deere Story Neil Dahlstrom

The John Deere Story By Neil Dahlstrom

The John Deere Story by Neil Dahlstrom


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Summary

Today, John Deere is remembered - some say mistakenly - as the investor of the steel plow. Who was this legendary man and how did he create the internationally renowned company that still bears his name?

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The John Deere Story Summary

The John Deere Story: A Biography of Plowmakers John and Charles Deere by Neil Dahlstrom

Today, John Deere is remembered-some say mistakenly-as the inventor of the steel plow. Who was this legendary man and how did he create the internationally renowned company that still bears his name? He began as a debt-stricken blacksmith who, fleeing debt in New England in the 1830s, set up shop in a little town on the Illinois frontier. There, in response to farmers' struggles, he designed a new plow that cut through the impervious prairie sod and lay open the rich, heavy soil for planting. The demand for his polished steel plow convinced him to specialize in farm implements.

In the decades before the Civil War, John Deere envisioned a company supplying midwestern farmers with reliable, affordable equipment. He used only high quality, imported steel and resisted pressure to raise prices. At the same time, he won respectful affection from his employees by working alongside them on the shop floor. Upon taking the helm in the 1860s, John's only surviving son, Charles, expanded the Moline factories to increase production, started branch houses in major midwestern cities to speed distribution, and began to transform the company into a modern corporation. The transformation didn't come without difficulties however: Charles found himself battling the Grange, facing threats of labor unions and strikes led by his own employees, and enduring patent suits and blatant thefts of product designs and advertising.

The John Deere Story Reviews

A most useful addition to the literature on Deere and Company, and the environment in which the business operated.

* Agricultural History Review *

Lucidly written... an interesting picture of John and Charles in a concise and very readable book.

* Journal of the Illinois State Historical Society *

[An] outstanding study in business history... particularly illuminating on the close relations that bound industry to agriculture during the pioneering period of settlement in the Midwest. It is an enthralling story.

* Indiana Magazine of History *

About Neil Dahlstrom

Jeremy Dahlstrom and Neil Dahlstrom, natives of John Deere Country in Moline, Illinois, tell this engaging, inspirational story of John and Charles Deere, shedding light on the two men as business partners and as a devoted father-and-son team. Historian David Vaught provides an introduction describing the role that Deere & Company played in the industrialization of American agriculture.

Table of Contents

Table of Contents
Acknowledgments
Introduction
1. Young and Enterprising
2. John Deere, The Plow King
3. C.H. Deere's Celebrated Moline Plows
4. Raging Abolitionist
5. The Case of The Moline Plow
6. Supply and Demand
7. 'Tis Purely Business
8. Father Deere
9. The Plow Trust
10. Sick Forever
Epilogue
Appendix-Time Line
Notes
Works Cited
Index

Additional information

CIN0875803369G
9780875803364
0875803369
The John Deere Story: A Biography of Plowmakers John and Charles Deere by Neil Dahlstrom
Used - Good
Hardback
Cornell University Press
20050331
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The John Deere Story