MIS Essentials by David M. Kroenke
MARKET: Directed primarily toward undergraduate MIS college/university majors, this text also provides practical content to current and aspiring industry professionals.
MIS Essentials, 3/eshows exactly how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Knowing this will help you get ahead of the IS impact, which in turn, will keep you ahead of the growing list of obsolete jobs. MyMISLab further prepares readers for the rigors of the workplace through additional practice material, quizzing, and testing, and also engages readers in real business situations through simulations.
The Third Edition focuses on the latest innovation in MIS and addresses today's changing experience through new Guides and new GearUp and PRIDE cases, based on real businesses and business opportunities.
Note: This is the standalone book if you want the book/access card order the ISBN below.
0133098842 / 9780133098846 MIS Essentials Plus MyMISLab with Pearson eText -- Access Card Package
Package consists of
0132970759 / 9780132970754 MIS
013297293X / 9780132972932 MyMISLab with Pearson eText -- Access Card -- for MIS Essentials