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MIS Essentials By David M. Kroenke

MIS Essentials by David M. Kroenke

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MIS Essentials Summary

MIS Essentials by David M. Kroenke

MARKET: Directed primarily toward undergraduate MIS college/university majors, this text also provides practical content to current and aspiring industry professionals.

MIS Essentials, 3/eshows exactly how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Knowing this will help you get ahead of the IS impact, which in turn, will keep you ahead of the growing list of obsolete jobs. MyMISLab further prepares readers for the rigors of the workplace through additional practice material, quizzing, and testing, and also engages readers in real business situations through simulations.

The Third Edition focuses on the latest innovation in MIS and addresses today's changing experience through new Guides and new GearUp and PRIDE cases, based on real businesses and business opportunities.

Note: This is the standalone book if you want the book/access card order the ISBN below.

0133098842 / 9780133098846 MIS Essentials Plus MyMISLab with Pearson eText -- Access Card Package

Package consists of

0132970759 / 9780132970754 MIS

013297293X / 9780132972932 MyMISLab with Pearson eText -- Access Card -- for MIS Essentials


Table of Contents

I. MIS AND YOU

1. The Importance of MIS

2. Business Processes, Information Systems, and Information

3. Organizational Strategy, Information Systems, and Competitive Advantage

II. INFORMATION TECHNOLOGY

4. Hardware and Software

5. Database Processing

6. Data Communication and the Cloud

III. USING IS FOR COMPETITIVE STRATEGY

7. Organizations and Information Systems

8. Social Media Systems

9. Business Intelligence Systems

IV. INFORMATION SYSTEMS MANAGEMENT

10. Information Systems Development

11. Information Systems Management

12. Information Security Management

Chapter Extensions

CE 1 Collaboration Information Systems for Student Projects

CE 2 Collaboration Information Systems for Decision-Making, Problem Solving, and Project Management

Additional information

CIN000236991
9780132970754
0132970759
MIS Essentials by David M. Kroenke
Used - Very Good
Paperback
Pearson Education (US)
2013-01-07
408
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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