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Type Simon Loxley

Type By Simon Loxley

Type by Simon Loxley

Reviews:
£4.20
New RRP £35.00
Condition - Very Good
Only 4 left
Very Good£4.20Good£5.00

Summary

If you've ever wondered what a Zapf is, or if Baskerville has anything to do with Sherlock Holmes, then this text should answer these questions. It is the story of the faces behind the type: it tells of the passions and obsessions of its creators, of war, persecution and political upheaval.

Type Summary

Type: The Secret History of Letters by Simon Loxley

Type is fashion, type is history. From Gurenberg's first moveable type to the Internet, Simon Loxley weaves the story of letters through the history of our time. Type has grown out of ambition, jealousy, desire, treachery and love. Never again will you look at your letters, your bank statements, or your books in the same way.

Type Reviews

Times Higher Education Supplement: surely the perfect book book to spark an interest in type design among world-weary students. potentially boring details...are made easily understandable and quite thrilling. Times Literary Supplement: Simon Loxley's quirkily elegant Type: The secret history of letters follows hard on the heels of Lynne Truss's Eats, Shoots and Leaves. It is better designed and typeset than that unlikely bestseller, and its subject, type, is central to the experience of every reader... compelling romp...a heady mixture of intrigue, personal achievement and corporate greed. History Today: Simon Loxley reads between the lines in Type...underscoring the passion and ambition of its designers and highlighting the role that business and technological breakthroughs have had on the way we print and read today. Boston Globe: you'll never look at Renner's elegant circles-and-lines font Futura in the same way again. MEDIAEVISTIK 19 'Simon Loxley takes the reader on a fascinating journey peppered with anecdotes concerning type designers and their creations.'THE JOURNAL OF THE AMERICAN PRINTING HISTORY ASSOCIATION'remarkably good'

About Simon Loxley

Simon Loxley, practicing typographer, designer and teacher, lives in London.

Table of Contents

Sine qua non. The naked letter:the anatomy of type. Introduction. The adventure and the art: the obscure origins of a revolution; Dynasty: in which William Caslon makes Britain the type centre of the world; Garamuddle: when is a sixteenth-century typeface not a sixteenth-century typeface?; The maverick tendency: the type and strange afterlife of John Baskerville; Detour Meltdown: a stroll around a fallen giant; 'Hideous Italians': thicks, thins, and the rise of advertising type; American spring: creating the modern age; An awful beauty: the private press movement; Under fire: Frederic Goudy, type star; Detour Typecast: on the trail of the metal fanatics; Going Underground: Edward Johnston's letters for London; The doves and the serpent: Stanley Morison and the Wardes; Dangerous passions: radical European typography in the inter-war years; Leper messiah: Gill semi-light, Gill heavy; Europe after the rain: rebirth and twilight; Detour Portable serenity: the precision and the passion of the letter cutter; Two ghosts: forgotten technologies from the dustbin of history; Motorway madness: David Kindersley and the great road sign ruckus; A company man: Herb Lubalin and the International Typeface Corporation; The twenty-six soldiers: fiddling with the format; New gods: Neville Brody and the designer decade; Revolution again: liberating the letter; Detour Inside the micro-foundry: twenty-first-century type; Typocalypse. Illustration credits. Bibliography. General index. Typeface index. .

Additional information

GOR003899162
9781850433972
1850433976
Type: The Secret History of Letters by Simon Loxley
Simon Loxley
Used - Very Good
Hardback
Bloomsbury Publishing PLC
20040226
256
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Type