Books by Richard Rosen

RICHARD G. ROSEN is founder, President, and CEO of ROSEN, a global consultancy firm that specializes in transforming marketing and advertising campaigns into cost-effective business models. As the originator and chief architect of Convergence Marketing, he consults with recognized brand-name clients, and presents to business and academic forums throughout the world. His firm has received 28 Echo Awards, and Richard has received the Caples Organization's Emerson Award and the first "B-to-B Marketer of the Year Award" by the International Direct Marketing Association.