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The Storytelling Book Anthony Tasgal

The Storytelling Book By Anthony Tasgal

The Storytelling Book by Anthony Tasgal


£6.70
New RRP £9.99
Condition - Very Good
7 in stock

Summary

A unique and practical guide to communicating more persuasively through storytelling.

The Storytelling Book Summary

The Storytelling Book: Finding the Golden Thread in Your Communications by Anthony Tasgal

Business presentations could be simpler, more engaging and so much more effective, and our business lives so much more rewarding if we remember to restore the emotional power of storytelling. In an age that is Data Rich but Insight-Poor and when most people in the world of business find themselves caught up in a system of numbers and spread sheets, this book shows that the time has come to restore the lost art of storytelling; to put the author back in authority; to write less and think more. Though a simple step-by step approach, the author shows that we need to change how we communicate in our day-to-day lives, and that if we revert to our inherent role as storytellers we are more likely to be both more effective and productive, and a lot less frustrated into the bargain.

About Anthony Tasgal

Anthony Tasgal spent 15 years as an ad agency planner before setting up POV, a strategic brand consultancy. He is a Training Director for the CIM and a Visiting Lecturer at Buckingham, Nottingham Trent and Beijing Normal Universities.

Additional information

GOR007515358
9781910649084
1910649082
The Storytelling Book: Finding the Golden Thread in Your Communications by Anthony Tasgal
Used - Very Good
Hardback
LID Publishing
20151014
128
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The Storytelling Book