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About Us

Our story

Come in and see our World of Books

Get behind the scenes with us and explore the re-use revolution

Our story

It all began when a group of book loving entrepreneurs noticed a bag of books in charity shop bin destined for landfill. Our founders rescued them on the spot, determined to give them a second life.

Over the last two decades, we have grown from a start-up into a leading global seller of quality used books and pioneers in re-use and recycling. Our inventory has grown to over seven million items in stock and we sell a book somewhere in the world every two seconds.

Business for good

We are a circular economy, for-profit business founded on the ethos to do good, help charities and make a positive impact.

In 2019, we were awarded B Corporation® (B Corps™) status – a businesses that meet the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. In short, we care about people and the planet.

Please see our latest S172 statement here

Meet Our Management Team

Want to get to know someone? Ask them what their favourite book is! As a company of book lovers, we asked our Management Team to share their favourite read.

Our Management Team

Latest Press Releases

Our business has stories to tell. From highlighting the magic of the circular economy, to book donations, sustainability achievements and exciting business developments – All our latest press releases and media contact information can be found here

Impact report 2020/2021

Our third annual Impact Report, tells the story of our social and environmental achievements over the last year and outlines the plans for our next chapter, Including our plan to be a carbon neutral business by 2022.

Please see our full report here

The group

We are comprised of three re-commerce technology companies that feed into our circular economy business model.

World of Books

World of Books is a leading global seller of used books online to millions of customers; directly, through third party platforms and wholesale partners. The business supports charities and are pioneers in the re-use and recycling of unwanted books.


Ziffit is a free and easy to use app and website to sell unwanted books, CDs, DVDs, Blu-rays and games for cash. One of the largest trade-in sites in the UK, the Ziffit business model is 100% circular. Ziffit has also been developed to power instore 'buyback' (trade-in for credit) partnership programs in new book shops; further closing the loop on new book purchase, use and reuse.


Shopiago is an online sales software product that is utilised by charities to generate additional revenue for good causes and enable more goods to be reused. It is the UK’s only listing software designed to meet the unique needs of the charity retail sector.

Our owners

Livingbridge ("Livingbridge") bought a majority stake in World of Books in July 2021. They are a mid-market private equity firm investing in fast growing companies in the consumer markets. Their vast experience in supporting mission-led businesses will enable us to maintain our high standards as a certified B-Corp company, and support our vision to become a global leader in re-commerce.

Our owners are here to help us grow and, in turn, maximise our social and environmental impact.

Our journey