The World's Best Known Marketing Secret: Building Your Business with Word-of-Mouth Marketing by Ivan R. Misner
1995. Third Printing. 223 pages. Signed by the author. Pictorial dust jacket over red card covered boards with purple cloth to spine. Flat signed by author to front free endpaper. Binding remains firm. Pages are lightly tanned throughout. Water staining to gutters to last few pages, text remains unaffected. Boards have light shelf-wear with corner bumping. Very slight crushing to spine ends. Dent to front board. Unclipped jacket has light edgewear with chips and creasing. Sticker to front panel. Water staining and tape to inside panels.