"...a major study whose results will be cited for years to come....Add this book to your library immediately."
-Quarterly Review of Double Speak
"...rich, theoretically founded, and methodologically sophisticated....opens up new vistas and may mark the beginning of a new mass communication research tradition.... an extremely interesting and well-written book....Offers readers a truly exciting intellectual adventure."
-Journal of Communication
"...well written and documented, with clear explanations of methods and statistics used....a welcome addition to the literature and will be used to stimulate many discussions about research agendas in the future."
"...this new scholarly study brilliantly illuminates many of the impacts of the medium....an important book on an important subject."
"One of the few absolutely indispensable books about television viewing to appear in the 25 years since McLuhan wrote Understanding Media."
-Robert D. McIlwraith
University of Manitoba
"Television and the Quality of Life is a welcome addition to the literature, a fine book that uses an ingenious methodology to fill the gap of what people do during the hours at home when the television is on....Its rich citations and extensive bibliography will make the book valuable to scholars, especially by its thoughtful treatment of so many issues. Everyone in the field of communication will find it valuable."
Professor Emeritus, University of Western Ontario, San Diego State University