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How to Start Your Own Business for Entrepreneurs Robert Ashton

How to Start Your Own Business for Entrepreneurs By Robert Ashton

How to Start Your Own Business for Entrepreneurs by Robert Ashton


$20.49
Condition - Very Good
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How to Start Your Own Business for Entrepreneurs Summary

How to Start Your Own Business for Entrepreneurs: How to Start Your Own Business for Entrepreneurs by Robert Ashton

The new edition of this bestselling book for entrepreneurs has been fully updated to offer the most extensive start-up toolkit of invaluable advice and expert guidance. Relevant to entrepreneurs of any experience, it covers absolutely every aspect of starting a business from bullet-proof plans to the best way to structure a business for a successful sell-on later. It includes information on brand management, customer service, marketing, financials and staffing, so you are fully prepared to set sail on your business journey.

About Robert Ashton

Robert Ashton is an entrepreneur, speaker and author. After being made redundant in 1990 he set up his own business and has never looked back. He now works with entrepreneurs of all kinds, advising growing businesses, social enterprises and evolving charities. This is his 15th book and as well as being a popular and entertaining business speaker and TV presenter, he also writes for a number of business magazines. Robert would love to hear from you if you think he can help you become more successful. You can contact him at [email protected] visit his website at www.robertashton.co.uk or follow him on Twitter @robertashton1.

Table of Contents

About the author Introduction to the second edition Introduction to the first edition How to use this book Part One: Before You Start 1. See your future as an entrepreneur - crystal clear 2. How to find your biggest business opportunity 3. How to be really sure your business idea will fly 4. Business type - what's possible 5. Business structure - building in room to grow 6. Finding the perfect place - business premises 7. Starting up or taking over an existing enterprise Part Two: Planning To Succeed 8. How to write a convincing plan 9. Where to find the money you need 10. Advisers and mentors and why they're important 11. Timing is everything - how to decide when to start Part Three: Finding Customers 12. Where to look for the best customers 13. How to develop the right brand and image 14. Marketing in a nutshell &nbs

Additional information

GOR005607951
9780273772170
0273772171
How to Start Your Own Business for Entrepreneurs: How to Start Your Own Business for Entrepreneurs by Robert Ashton
Used - Very Good
Paperback
Pearson Education Limited
20120614
336
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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