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Entrepreneurship and Small Business By Paul Burns

Entrepreneurship and Small Business by Paul Burns

Condition - Very Good
$24.39
8 in stock

Summary

This text combines a theoretical management perspective with a practical "how to" element. A step-by-step guide to producing a business plan and full length case studies provide practical application, in this book written for final year undergraduates and MBA/postgraduate business students.

Entrepreneurship and Small Business Summary

Entrepreneurship and Small Business by Paul Burns

This text follows and succeeds the second edition of "Small Business and Entrepreneurship" by Paul Burns and the late Jim Dewhurst. It combines a theoretical management perspective with a practical "how to" element. Boxed mini-cases, a step-by-step guide to producing a business plan and full length case studies provide practical application. This text has been written for final year undergraduates and MBA/postgraduate business students taking small business or entrepreneurship modules.

About Paul Burns

PAUL BURNS is the Head of the Postgraduate School at South Bank University Business School and was formerly Professor of Small Business Development at the School of Management, Cranfield.

Table of Contents

Preface - Acknowledgements - David and Goliath - Heroes and Super-heroes - Opportunity and Innovation - Start-up - Start-up; Making it Happen - Start-up; Control and Decision-making - E-business - Developing a Business Plan - From Entrepreneur to Leader - Growth; Success - Growth; Take-off - Financing Small Firms - The Family Firm - The Exit

Additional information

GOR001577382
9780333914748
0333914740
Entrepreneurship and Small Business by Paul Burns
Used - Very Good
Paperback
Palgrave Macmillan
2001-09-21
448
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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