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Marketing and PR By Nick Wilde

Marketing and PR by Nick Wilde

Condition - Very Good
$13.99
Only 3 left

Summary

Marketing and PR are essential if you are to spread the good word about your business. You may have the best products and services available, but if no-one knows about them, you won't benefit. Packed with ideas that really work and step-by-step advice, this book will help you get the most from your business.

Marketing and PR Summary

Marketing and PR: Getting Customers and Keeping Them...without Breaking the Bank by Nick Wilde

The ...on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information. Marketing and PR are essential if you are to spread the good word about your business and what it does. You may have the best products and services available, but if no-one knows about them, you won't benefit. To help you get the most from your business, chapters include: Promote or die!, Creating a marketing plan, Watching your spending, Investigating niche marketing, Writing great marketing copy, Getting your press releases noticed and Getting the best from permission-based e-mail marketing.

About Nick Wilde

Philip Holden is a business academic and entrepreneur. He established the Small Business MBA at Greenwich University, London. Nick Wilde is an academic and founder of www.pleasewalkonthegrass.com, the creative challenge consultancy.

Additional information

GOR005165209
9781408139882
140813988X
Marketing and PR: Getting Customers and Keeping Them...without Breaking the Bank by Nick Wilde
Used - Very Good
Paperback
Bloomsbury Publishing PLC
2011-09-19
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Marketing and PR