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Magazine Production Jason Whittaker (University of Lincoln, UK)

Magazine Production By Jason Whittaker (University of Lincoln, UK)

Magazine Production by Jason Whittaker (University of Lincoln, UK)


$15,49
Condition - Very Good
Out of stock

Summary

A guide to the practical processes of taking a magazine from initial idea to final print. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print.

Magazine Production Summary

Magazine Production by Jason Whittaker (University of Lincoln, UK)

Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal issues, the relation between editorial and design, and preparation for print.

Magazine Production explains the business of magazines in the UK, Europe and North America, and the roles of marketing, publishing and advertising in establishing a successful title. With information on professional bodies such as the Periodical Publishers Association, this book will provide readers with a clear understanding of what is needed to succeed in a career in magazines.

Magazine Production Reviews

'This book is sorely needed... a 'must purchase'... The writing style is accessible and there is a useful glossary. I've produced small-circulation magazines for years and I learned new things. I just wish this book had been around when I was moderating coursework.' - Media Education Association Newsletter

'I would recommend both books and if you are seriously considering magazines for analysis and production exercises, both the [Magazines] Handbook and the [Magazine] Production book are essential buys.' - Media Education Association Newsletter

About Jason Whittaker (University of Lincoln, UK)

Jason Whittaker is Lecturer in Journalism at University College Falmouth, with a special responsibility for magazine production and contextual studies. He has 15 years experience as a journalist, and ten years as an editor with a special interest in IT and B2B titles. He is the author of numerous academic books and articles including The Cyberspace Handbook (2004) and Web Production for Writers and Journalists (2002).

Table of Contents

Introduction 1: Magazines and their markets 2: The Business of Magazines 3: Magazine Attracting interest and circulation 4: Copy and Editorial 5: Photography and design 6: Layout, print and post-production 7: Legal and ethical issues Conclusion: The Future of Magazines Glossary Index

Additional information

GOR005135369
9780415435208
041543520X
Magazine Production by Jason Whittaker (University of Lincoln, UK)
Used - Very Good
Paperback
Taylor & Francis Ltd
2008-11-30
208
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Magazine Production