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Gerald Zaltman Books
Books by Gerald Zaltman
Gerald Zaltman is The Joseph C. Wilson Professor of Business Administration at the Harvard Business School. Lindsay Zaltman is Managing Director of the Pittsburgh office of Olson Zaltman Associates.
Marketing Metaphoria
by Gerald Zaltman
Very Good
$24,99
inc. GST
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How Customers Think
by Gerald Zaltman
Very Good
$42,99
inc. GST
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