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Books by Colin Gilligan

The author/co-author of ten books, Colin Gilligan is Emeritus Professor of Marketing at Sheffield Hallam University and Visiting Professor of Marketing at Newcastle Business School as well as fellow of the Chartered Institute of Marketing. His particular interests are in the areas of strategic marketing, competitive differentiation, the leveraging of strategy and planning for an uncertain future Professor Richard M.S. Wilson, Emeritus Professor in the Business School and Visiting Professor in the Department of Information Science at Loughborough University UK. Visiting Professor at the University of Sao Paulo, Brazil
Strategic Marketing Planning By Colin Gilligan
Strategic Marketing Planningby Colin Gilligan
Like New
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Marketing and General Practice By Colin Gilligan
Marketing and General Practiceby Colin Gilligan
Very Good
inc. GST
Business Decision Making By Colin Gilligan
Business Decision Makingby Colin Gilligan
inc. GST
Marketing and Retail Pharmacy By Colin Gilligan
Marketing and Retail Pharmacyby Colin Gilligan
Very Good
inc. GST
International Marketing By Colin Gilligan
International Marketingby Colin Gilligan
inc. GST