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OCR Business for A Level Andy Mottershead

OCR Business for A Level By Andy Mottershead

OCR Business for A Level by Andy Mottershead

Reviews:
$95,99
Condition - Very Good
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Very Good$95,99New$158,59

Summary

For use with the 2015 OCR Business AS and A Level specifications, this completely revised textbook
will develop knowledge and skills with its comprehensive coverage of all the business topics your
students need to know.

OCR Business for A Level Summary

OCR Business for A Level by Andy Mottershead

Exam Board: OCR
Level: A-level
Subject: Business
First Teaching: September 2015
First Exam: June 2016

- Guides students through the new course and assessment structure with advice at the start of the book to help them understand what's required
- Enables students to put their knowledge in context and helps them start analysing business data with case studies of real businesses included throughout
- Prepares students for assessment with the 'Your turn' feature that contains practice questions including multiple choice, case study and data response, and those that test their quantitative skills

About Andy Mottershead

Andy Mottershead and Alex Grant are Senior Examiners at a major awarding body and Judith Kelt is a Team Leader. They have written many successful books together including textbooks and Student Unit Guides.

Table of Contents

  • 1: Introduction to business
    • Chapter 1: Enterprise and business functions
    • Chapter 2: Business sectors and types of business
    • Chapter 3: Franchises and co-operatives
    • Chapter 4: Business size, growth and external growth
  • 2: Business objectives and strategy
    • Chapter 5: Stakeholders
    • Chapter 6: Different stakeholder objectives and mission statements
    • Chapter 7: Corporate social responsibility (CSR)
    • Chapter 8: Strategy and implementation
    • Chapter 9: Business plans
    • Chapter 10: Risk and uncertainty and opportunity cost
    • Chapter 11: Contingency planning and crisis management
    • Chapter 12: Models of strategic choice
    • Chapter 13: Measures of performance - financial and non-financial
    • Chapter 14: Forecasting
    • Chapter 15: Decision making and conflicts in decision making
    • Chapter 16: Decision trees
    • Chapter 17: Ansoff's matrix
  • 3: External influences
    • Chapter 18: The market including physical and non-physical markets
    • Chapter 19: Demand and supply and market forces
    • Chapter 20: Competition and market dominance
    • Chapter 21: The EU, emerging markets and the global context
    • Chapter 22: International trade and free trade
    • Chapter 23: Political factors
    • Chapter 24: Economic factors
    • Chapter 25: Social and technological factors and the digital revolution
    • Chapter 26: Ethical factors
    • Chapter 27: Legal factors
    • Chapter 28: Environmental factors and external factors and influences
    • Chapter 29: Causes and effects of change
    • Chapter 30: Managing change
  • 4: Accounting and finance within a business environment
    • Chapter 31: Accounting and finance objectives and strategy
    • Chapter 32: Sources of finance
    • Chapter 33: Accounting concepts
  • 5: Management accounting
    • Chapter 34: Costs, revenue and profit
    • Chapter 35: Break-even analysis and contribution
    • Chapter 36: Investment appraisal
    • Chapter 37: Budgets and variance
    • Chapter 38: Cash-flow and working capital
  • 6: Financial accounting
    • Chapter 39: Income statements
    • Chapter 40: Statement of financial position
    • Chapter 41: Ratio analysis
    • Chapter 42: External influences on accounting and finance
  • 7: Human resource management within a business environment
    • Chapter 43: Human resource management objectives
    • Chapter 44: Organisation
    • Chapter 45: Communication
  • 8: The workforce
    • Chapter 46: Workforce planning
    • Chapter 47: Recruitment, selection and training
    • Chapter 48: Appraisal
    • Chapter 49: Redundancy and dismissal
  • 9: Management
    • Chapter 50: Functions of management and leadership
    • Chapter 51: Motivation
    • Chapter 52: Employer/employee relations: trade unions and consultation
    • Chapter 53: Employer/employee relations: employment law
  • 10: Marketing within a business environment
    • Chapter 54: Marketing within a business environment
  • 11: Customer needs
    • Chapter 55: Identifying customer needs
    • Chapter 56: Customers and consumers, anticipating consumer needs and the product life cycle
  • 12: The marketing strategy
    • Chapter 57: Product and service marketing
    • Chapter 58: The marketing mix
    • Chapter 59: Price
    • Chapter 60: Place
    • Chapter 61: Promotion
  • 13: Operations management within a business environment
    • Chapter 62: Operations management objectives
    • Chapter 63: Added value
  • 14: The production process
    • Chapter 64: Innovation, research and development
    • Chapter 65: Methods of production
    • Chapter 66: Project management
  • 15: Productive efficiency
    • Chapter 67: Productivity
    • Chapter 68: Economies and diseconomies of scale
    • Chapter 69: Capacity utilisation and management
    • Chapter 70: Stock control
    • Chapter 71: Lean production
    • Chapter 72: Technology
  • 16: Productive quality (fit for purpose)
    • Chapter 73: Internal and external quality standards
    • Chapter 74: Location and logistics

Additional information

GOR008093495
9781471836152
1471836150
OCR Business for A Level by Andy Mottershead
Andy Mottershead
Used - Very Good
Paperback
Hodder Education
20150626
520
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - OCR Business for A Level